After watching several keynote speaches by Steve Jobs over the years, I’ve become better prepared to handle any earth shattering news, but I’ve also learned to be alert to evolving technology in its various manifestations.
Take Paul Bliss, author of the eBook “SEO for Google“. He claims the new concept of PDF optimization has “changed the face of search-engine optimization.”
Bliss says that “the main technology that Adobe wanted from Macromedia was Flash.”"Now that they have it, they will be able to incorporate all the power of Flash into a PDF. “This fact leads to Bliss’s conclusion that
“as a site owner, one could now potentially have an entire site reside within the content of a PDF: compressed video, dynamically generated content and visually appealing content conveniently wrapped up into the web’s only cross-compatible portable platform.”



